Photographs as Attachments to General Correspondence and Electronic Transmissions (I)
NCAA Division I institutions should note an institution may send a photograph to a prospective student-athlete as an attachment to general correspondence (printed on plain white paper with black ink) or electronic transmissions, provided the information in the photograph was not altered or staged for a recruiting purpose.
The following questions and answers are designed to assist the Division I membership with the application of legislation related to photographs as attachments.
Question: May a coaching staff member send a photograph via text message without the photo being considered an attachment?
Question: May a coaching staff member send a photograph via email without the photo being considered an attachment?
Question: Are photographs used as institutional letterhead subject to the same restrictions as other photographs used as attachments?
Answer: No. However, if the photos are used in any other manner, those other uses remain subject to the restrictions on photographs as attachments. For example, a photo of an institution's competition facility used in institutional letterhead is not subject to the restrictions on photographs as attachments. However, if a coach at the institution wants to send the photo used in the institutional letterhead to a prospective student-athlete as an attachment to either general correspondence or an electronic transmission, then the photo being sent to the prospective student-athlete cannot be altered or staged for a recruiting purpose.
Question: May a men's basketball coaching staff member send a photo of a team practice to a men's basketball student-athlete as an attachment to a text message?
Answer: Yes, provided the content was not altered or staged for a recruiting purpose.
Question: May a football coach send a photo of the institution's pep rally to a prospective student-athlete as an attachment to a direct message on twitter?
Question: May a basketball coach take a photo of a room not available to the general public (e.g., institution's trophy room, team meeting room, locker room, etc.) and send it to a prospective student-athlete as an attachment to a text message.
Question: May a coach take a photo, use software to add content to the photograph and send it to a prospective student-athlete as an attachment it to an email or direct social media message?
Answer: No, a photograph that has been altered or staged for a recruiting purpose cannot be sent to a prospective student-athlete. However, standard photo editing (e.g., cropping, red-eye reduction, filters, color correction, etc.) is permissible.
Question: May a soccer coach arrange for a photo of the university's president, famous alumni and mascot to be taken and sent to a prospective student-athlete as an attachment to an email?
Answer: No, the content of the photograph may not be staged for the purpose of being sent to a prospective student-athlete.
[References: NCAA Bylaws 18.104.22.168 (printed recruiting materials), 22.214.171.124 (electronic transmissions), 126.96.36.199.1 (exception -- men's basketball), 188.8.131.52 (other recruiting materials); an official interpretation (3/14/2007); and a staff interpretation (8/30/12, Item No. f)]
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